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Did You Know? Pontiac's 1959 Kleenex Promotion

did you knowRocky Rotella1 Comment

Along with virtually every other American weathering what’s likely the most unique time of our lives, my at-home time has afforded me the opportunity to catch up on various projects. One of which is planning topics and creating a schedule for future blog posts.

While working at my computer recently, an email from a friend arrived in my inbox. The image that greeted me was quite interesting. It depicted a new ’59 Pontiac convertible in a dealership showroom who was using it to advertise its Kleenex tissue promotion.

A quick search revealed that during the summer of 1959, Bill McDavid Pontiac in Fort Worth, Texas partnered with the tissue company to provide 1959 Pontiac buyers with a one-year supply of tissues. While certainly a unique promotional approach, I’m unsure of the connection between the two companies and am unaware of any other Pontiac dealer that participated in it.

Do you have any recollections of this promotion or others like it?  Feel free to share!